- Overview
Bagation is a luggage storage platform that lets travellers find and leave their luggage at the nearest secure place.
- Problem / Challenge
Many travellers face the inconvenience of having to carry their luggage with them during the day while exploring a new city or waiting for their next mode of transportation. This can be tiring and limit their ability to fully enjoy their travels. Additionally, travellers may face the risk of theft or loss of their luggage when leaving it unattended in public places.
- Business Objective
The business objective is to partner up with as many small businesses as possible to provide luggage storage solutions to the travellers.
Scope of Work and Timeline
All the activities involved in this project displayed over a 04 months timeline.
Understand
User Research
Business Model
Long Term Goals
Define
Proto-Personas
MVP User Flows
Design Principles
Moodboarding
Ideate
Visual Inspirations
Building Blocks
Wireframing
Prototype
High Fidelity Designs
Prototypes
Design Principles
Defining the top 5-6 design principles for Bagation platform
Simple
Human
Activates Gratitude
Social
Instant
Accessible
Betfair’s Design System
Defining a basic foundations of brand identify for the Betfair
High-Fidelity Designs
Website mockups and prototype designed for the users
On-Boarding to Bagation
We have designed a straightforward and streamlined onboarding process for users, allowing them to use Bagation with ease and efficiency, without the need for a lengthy and time-consuming onboarding process.
Search for Suitable Space
The user is given the freedom to search for available storage spaces based on their location and specific requirements, such as the desired area and the number of bags to be stored. This comprehensive search feature is designed to provide the user with the best possible storage options.
Book shortlisted Space
After the user has selected a storage space from their shortlist, they will proceed to the booking process, which is both straightforward and user-friendly. To reserve the chosen storage space, the user simply needs to make the specified payment.
Add Space to Platform
On the flip side, we also have a second user behaviour which we refer to as “Space Owners.” These individuals can add their available space to our platform for the purpose of storage, which allows travellers to book the space. The process of listing a property on our platform is both straightforward and efficient. All that is required is to provide the storage details such as the location, size, and pricing information.
Conclusion
Summarizing the experience, learnings and future plan
- Key Takeaways
To design an effective UX for a storage booking company, focus on understanding users’ needs, keep the design simple, consistent, and mobile-friendly, prioritise security, optimise for search engines, and test and iterate based on user feedback.
